Add virtio disk identification ioctl

Return serial string to the guest application via
ioctl driver call.

Note this form of interface to the guest userland
was the consensus when the prior version using
the ATA_IDENTIFY came under dispute.

Signed-off-by: john cooper <john.cooper@redhat.com>
Signed-off-by: Rusty Russell <rusty@rustcorp.com.au>